http://www.beesedesign.com Beese Design Sun, 20 Nov 2011 19:30:45 +0000 http://www.beesedesign.com en http://www.beesedesign.com/Rising-Rebuilding-Ground-Zero http://www.beesedesign.com/following/beesedesign.com/Rising-Rebuilding-Ground-Zero Sun, 20 Nov 2011 19:30:45 +0000 Beese Design 2336395 Campaign to advertise a series of programmes following the massive construction project to rebuild the area where the twin towers once stood. The brief asked for an idea that incorporated both the history of great sky scrapers in New York as well as all the emotion of the 10 year anniversary of 9/11. My response was to recreate the famous 'Lunch over Manhattan' photograph with modern day construction workers sitting on a girder high above Ground Zero. Unfortunately just before the campaign was due to go to print, Steven Spielberg - the executive producer of the series - stepped in deeming the campaign inappropriate, and it was pulled. Me: Art Direction & Design Mitch Jenkins: Photographer Robin Garnett: Creative Director <img src="http://payload1.cargocollective.com/1/0/891/2336395/Rising_mitch_landscape.gif" width="670" height="348" width_o="670" height_o="348" src_o="http://payload1.cargocollective.com/1/0/891/2336395/Rising_mitch_landscape_o.gif" data-mid="11733586" border="0" align="left"/> 48 Sheet <img src="http://payload1.cargocollective.com/1/0/891/2336395/Rising_mitch_portrait.gif" width="670" height="948" width_o="670" height_o="948" src_o="http://payload1.cargocollective.com/1/0/891/2336395/Rising_mitch_portrait_o.gif" data-mid="11733588" border="0" align="left"/> Print http://www.beesedesign.com/Alone-In-The-Wild http://www.beesedesign.com/following/beesedesign.com/Alone-In-The-Wild Sun, 20 Nov 2011 18:53:13 +0000 Beese Design 2336126 One of the biggest campaigns of the year for Discovery - this off-air project took in billboards, bus-sides and print. The key word from the brief was authenticity - the public were not to be led to think that this was another 'I'm a celebrity...' and we needed to be able to establish in one image that there was no film crew involved. It was decided that a shoot would potentially jeopardise this so I trawled the HD rough cut episodes for imagery that I could make work. As the celebrities filmed themselves with cameras mounted to their upper bodies, there were plenty of portrait stills to choose from. The key was to find a look which demonstrated in some way the emotions experienced by the stars and to comp them into a suitable background wide enough for outdoor media. The final touch was to add an interlacing effect that added to the immediacy of the shots, giving a camcorder feel, and also helped to hide the pixelation that resulted from stretching a screen grab to fit a 96 sheet! Me: Design & Art Direction Lee Healy: Art Director Robin Garnett: Creative Director <img src="http://payload1.cargocollective.com/1/0/891/2336126/AITW_Oxford-Circus2.gif" width="670" height="397" width_o="670" height_o="397" src_o="http://payload1.cargocollective.com/1/0/891/2336126/AITW_Oxford-Circus2_o.gif" data-mid="11732158" border="0" align="left"/><img src="http://payload1.cargocollective.com/1/0/891/2336126/AITW_Shepards-Bush-Station.gif" width="670" height="389" width_o="670" height_o="389" src_o="http://payload1.cargocollective.com/1/0/891/2336126/AITW_Shepards-Bush-Station_o.gif" data-mid="11732159" border="0" align="left"/><img src="http://payload1.cargocollective.com/1/0/891/2336126/AITW_Wandsworth-Road2.gif" width="670" height="384" width_o="670" height_o="384" src_o="http://payload1.cargocollective.com/1/0/891/2336126/AITW_Wandsworth-Road2_o.gif" data-mid="11732162" border="0" align="left"/><img src="http://payload1.cargocollective.com/1/0/891/2336126/AITW_Borough-High-Street2.gif" width="670" height="375" width_o="670" height_o="375" src_o="http://payload1.cargocollective.com/1/0/891/2336126/AITW_Borough-High-Street2_o.gif" data-mid="11732156" border="0" align="left"/> Outdoor media <img src="http://payload1.cargocollective.com/1/0/891/2336126/AITW_SPORT_300x232.gif" width="670" height="866" width_o="670" height_o="866" src_o="http://payload1.cargocollective.com/1/0/891/2336126/AITW_SPORT_300x232_o.gif" data-mid="11732161" border="0" align="left"/> Press ad http://www.beesedesign.com/Pacemaker-C4-advert http://www.beesedesign.com/following/beesedesign.com/Pacemaker-C4-advert Sun, 20 Nov 2011 17:44:07 +0000 Beese Design 2336045 The open brief from 4Creative was to create an advert to congratulate Pacemaker - a leading horseracing and bloodstock magazine - on their 40th birthday. My copy-led idea was the chosen creative. Me: Design, Copy & Art Direction <img src="http://payload1.cargocollective.com/1/0/891/2336045/Pacemaker_297x210_LR.png" width="670" height="948" width_o="670" height_o="948" src_o="http://payload1.cargocollective.com/1/0/891/2336045/Pacemaker_297x210_LR_o.png" data-mid="11731642" border="0" align="left"/> http://www.beesedesign.com/Mythbusters-Print-Creative http://www.beesedesign.com/following/beesedesign.com/Mythbusters-Print-Creative Mon, 01 Aug 2011 07:39:16 +0000 Beese Design 1804217 Print creative to accompany this on-air Discovery promo. The challenge here was to recreate the look and feel of the promo, where (with time standing still) the viewer is transported through the aftermath of an explosion, finally revealing the Mythbusters crew. Me: Art Director Peter Holmes: Retoucher <img src="http://payload.cargocollective.com/1/0/891/1804217/MYTHBUSTERS_1B.png" width="670" height="214" width_o="1772" height_o="567" src_o="http://payload.cargocollective.com/1/0/891/1804217/MYTHBUSTERS_1B_o.png" data-mid="8902655" border="0" align="left"/> http://www.beesedesign.com/Flying-Wild-Alaska http://www.beesedesign.com/following/beesedesign.com/Flying-Wild-Alaska Thu, 28 Jul 2011 07:53:13 +0000 Beese Design 1789928 Shortlist ad to drive people to Discovery's website and advertise a new programme. With a new web app in production offering viewers the chance to design and build their own 'Flying Wild Alaska' paper aeroplanes, the task was to create an ad to get them there. A cheeky headline was used over the flat unfolded diagram of the paper plane that would greet them on the website. Me: Art Direction/Design Chris Clarkson: Copywriter <img src="http://payload.cargocollective.com/1/0/891/1789928/DC_FWA_fullpage_shortlist.png" width="670" height="847" width_o="670" height_o="847" src_o="http://payload.cargocollective.com/1/0/891/1789928/DC_FWA_fullpage_shortlist_o.png" data-mid="8821458" border="0" align="left"/> http://www.beesedesign.com/Walking-The-Amazon http://www.beesedesign.com/following/beesedesign.com/Walking-The-Amazon Thu, 28 Jul 2011 07:37:17 +0000 Beese Design 1789899 Discovery programme print advertsing campaign.Covering outdoor, press, and digital - this campaign promoted the remarkable achievement of Ed Stafford, who became the first person to walk the length of the Amazon. The task was to recreate the kind of jungle environment Ed battled for over 2 years - in a london studio - getting across severity and audacity of the endeavour, with a typically British sense of humour. Me: Art Direction/ Design Lee Healy: Copy Dylan Collard: Photography <img src="http://payload.cargocollective.com/1/0/891/1789899/WTA_96$_1.png" width="670" height="168" width_o="1800" height_o="452" src_o="http://payload.cargocollective.com/1/0/891/1789899/WTA_96$_1_o.png" data-mid="8926618" border="0" align="left"/> 96 Sheets <img src="http://payload.cargocollective.com/1/0/891/1789899/WTA_48$_CONGESTION.png" width="670" height="335" width_o="670" height_o="335" src_o="http://payload.cargocollective.com/1/0/891/1789899/WTA_48$_CONGESTION_o.png" data-mid="8821363" border="0" align="left"/> Roadside 48 Sheets http://www.beesedesign.com/Promax-2010 http://www.beesedesign.com/following/beesedesign.com/Promax-2010 Tue, 26 Jul 2011 18:04:05 +0000 Beese Design 1779425 Event branding for TV conference and awards ceremony. To mark 21 years of Promax (a two day conference and awards ceremony to develop skills and reward the achievements of people in the promotion and marketing of television) we decided to take the attendees on a trip down memory lane with this spoof trip through some of the most memorable broadcast logo treatments of the past 21 years. The identity hinted at the 80's inspired, neon clad, awards ceremony that completed the two day event. Me: Art Direction & Design Callum Parish: Design Phil Feeney: Design <img src="http://payload.cargocollective.com/1/0/891/1779425/Promax.png" width="670" height="375" width_o="670" height_o="375" src_o="http://payload.cargocollective.com/1/0/891/1779425/Promax_o.png" data-mid="8768899" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/891/1779425/Promax1.png" width="670" height="433" width_o="670" height_o="433" src_o="http://payload.cargocollective.com/1/0/891/1779425/Promax1_o.png" data-mid="8768900" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/891/1779425/Promax2.png" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/891/1779425/Promax2_o.png" data-mid="8768901" border="0" align="left"/> Various event collateral <img src="http://payload.cargocollective.com/1/0/891/1779425/leaders_054.gif" width="670" height="446" width_o="670" height_o="446" src_o="http://payload.cargocollective.com/1/0/891/1779425/leaders_054_o.gif" data-mid="11763784" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/891/1779425/promax_awards_086.gif" width="670" height="446" width_o="670" height_o="446" src_o="http://payload.cargocollective.com/1/0/891/1779425/promax_awards_086_o.gif" data-mid="11763787" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/891/1779425/thursday_503.gif" width="670" height="446" width_o="670" height_o="446" src_o="http://payload.cargocollective.com/1/0/891/1779425/thursday_503_o.gif" data-mid="11763788" border="0" align="left"/> Event photos http://www.beesedesign.com/Quest-Augmented-Reality http://www.beesedesign.com/following/beesedesign.com/Quest-Augmented-Reality Tue, 25 May 2010 10:51:22 +0000 Beese Design 429662 AR project for a Quest marketing event Art Direction: Matt Beese, Kam Bhogal Designer: Callum Parish <img src="http://payload.cargocollective.com/1/0/891/429662/AR_ScreenShots_v2.jpg" width="670" height="412" width_o="670" height_o="412" src_o="http://payload.cargocollective.com/1/0/891/429662/AR_ScreenShots_v2_o.jpg" data-mid="1908363" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/891/429662/AR_ScreenShots_v22.jpg" width="670" height="412" width_o="670" height_o="412" src_o="http://payload.cargocollective.com/1/0/891/429662/AR_ScreenShots_v22_o.jpg" data-mid="1908364" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/891/429662/AR_ScreenShots_v23.jpg" width="670" height="412" width_o="670" height_o="412" src_o="http://payload.cargocollective.com/1/0/891/429662/AR_ScreenShots_v23_o.jpg" data-mid="1908365" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/891/429662/AR_ScreenShots_v24.jpg" width="670" height="412" width_o="670" height_o="412" src_o="http://payload.cargocollective.com/1/0/891/429662/AR_ScreenShots_v24_o.jpg" data-mid="1908366" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/891/429662/AR_ScreenShots_v25.jpg" width="670" height="412" width_o="670" height_o="412" src_o="http://payload.cargocollective.com/1/0/891/429662/AR_ScreenShots_v25_o.jpg" data-mid="1908367" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/891/429662/AR_target.jpg" width="670" height="670" width_o="670" height_o="670" src_o="http://payload.cargocollective.com/1/0/891/429662/AR_target_o.jpg" data-mid="1908368" border="0" align="left"/> http://www.beesedesign.com/Bear-Grylls-Discovery-Brand-Campaign http://www.beesedesign.com/following/beesedesign.com/Bear-Grylls-Discovery-Brand-Campaign Wed, 12 May 2010 21:35:52 +0000 Beese Design 407721 D&AD (in-book) award winning campaign. View TV spot here and cinema spot here. After a brief hiatus on Channel 4, Bear Grylls was back on the Discovery Channel and the brief asked for a single minded idea that reaffirmed his resonance with the channel. Me: Designer Lee Healy: Art Director Ruud Baan: Photographer <img src="http://payload.cargocollective.com/1/0/891/407721/Bear_hang.jpg" width="670" height="1131" width_o="670" height_o="1131" src_o="http://payload.cargocollective.com/1/0/891/407721/Bear_hang_o.jpg" data-mid="1805493" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/891/407721/Bear_outdoor.jpg" width="670" height="449" width_o="670" height_o="449" src_o="http://payload.cargocollective.com/1/0/891/407721/Bear_outdoor_o.jpg" data-mid="1805649" border="0" align="left"/> Outdoor billboards <img src="http://payload.cargocollective.com/1/0/891/407721/Bear_vault.jpg" width="670" height="858" width_o="670" height_o="858" src_o="http://payload.cargocollective.com/1/0/891/407721/Bear_vault_o.jpg" data-mid="1805484" border="0" align="left"/> Portrait press ad <img src="http://payload.cargocollective.com/1/0/891/407721/curved_lightbox_55mmBleed.gif" width="670" height="255" width_o="670" height_o="255" src_o="http://payload.cargocollective.com/1/0/891/407721/curved_lightbox_55mmBleed_o.gif" data-mid="11763952" border="0" align="left"/> Landscape press ad <img src="http://payload.cargocollective.com/1/0/891/407721/working_group_12.gif" width="670" height="1302" width_o="670" height_o="1302" src_o="http://payload.cargocollective.com/1/0/891/407721/working_group_12_o.gif" data-mid="11765704" border="0" align="left"/> Pitch visuals http://www.beesedesign.com/Destroyed-In-Seconds http://www.beesedesign.com/following/beesedesign.com/Destroyed-In-Seconds Wed, 12 May 2010 21:21:33 +0000 Beese Design 407712 TV programme ads placed in national press and Shortlist magazine Me: Design Lee Healy: Art Director Gabriel Schucan: Illustrator Robin Garnett: Creative Director <img src="http://payload.cargocollective.com/1/0/891/407712/DIS_297x235_SHORTLIST_1.jpg" width="670" height="847" width_o="670" height_o="847" src_o="http://payload.cargocollective.com/1/0/891/407712/DIS_297x235_SHORTLIST_1_o.jpg" data-mid="1805342" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/891/407712/DIS_297x235_SHORTLIST_2.jpg" width="670" height="847" width_o="670" height_o="847" src_o="http://payload.cargocollective.com/1/0/891/407712/DIS_297x235_SHORTLIST_2_o.jpg" data-mid="1805344" border="0" align="left"/>